Britt  L. King
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Band-Aid

Unnoticeably Injured

Problem: People of varying skin tones don’t have an adhesive bandage that matches their natural skin color. A wildly “off” hued bandage sticks out and is an eyesore.

Solution: Johnson & Johnson brand Band Aid creates "Nude" tone band aids for all.



Outdoor


In Store

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Copywriter: Vince Gulino

Art Director: Britt King